Category Archives: 100% Parma & Valleys

A hidden excellence in the valleys of Parma

Dalla Academy

From Piacenza to Rimini, along the Via Emilia, lies the so-called “Motor Valley.” The Land of Motors. Some of the most beautiful and fastest two- and four-wheelers in the world are made here. Emilia Romagna in the past was a land of farmers, and it was the arrival of agricultural machinery that tickled the fancy […]

It’s holiday time!

Offerte Vacanze Covid 2020

Our offers 2020 for your holidays safe from Coronavirus Our brand-new Summer-Autumn 2020 tourist proposals are on line, sponsored by the club of the product Parma city of gastronomy: eight wonderful tours in Italy, in an area still hardly used by mass tourism but rich in varied activities to live an unforgettable holiday among nature, […]

Fashion passes through Parma and Giuseppe Verdi

Foulard Gardoni Parma

Just because fashion is culture, so Parma is paying tribute to 2020 by the preview presentation of the GardoniRemix Creation dedicated to the Italian Capital of Culture in the core of the Italian fashion district. On 16th September last, on the occasion of the Milan Fashion Week, the Gardoni sisters from Parma, Miriam, Teresa and […]

WORLD CHEESE AWARDS: Parmigiano Reggiano is multi-awarded a prize

Parmigiano World Cheese Award

Did you know that there is a kind of national “team” of Parmigiano Reggiano? On the occasion of the latest edition of the World Cheese Awards, which has taken place in Bergamo this year, an international jury has awarded a prize to almost the 60% of the dairies entered into competition with one another by […]

The Pilotta Museum is dressed in “contemporary art”

Pilotta Museum - Parma 2020

Perhaps the Present and the Past are both present in the Future are the lines by the poet Thomas Stearns Eliot which, since November 2019, have been illuminating La Pilotta, a museum complex, along the four sides of St. Peter’s courtyard. The permanent 190 metres long blue installation, neon thread made, is one of Maurizio […]

Mercante in fiera fair is back!

Mercante in Fiera, Parma

From 5 to 13 October Mercante in fiera exhibition will come back to Parma. The event, repeated twice a year (in spring and autumn) is a real antiquarian village, in which more than a thousand exhibitors, from all the major European antique markets, exhibit their discoveries to tens of thousands of professional visitors, collectors and […]

A painting by Monet in Pilotta, Parma

Claude Monet in Pilotta, Parma

One of the famous cliffs painted between 1882 and 1897 by Claude Monet, one of the most significant protagonists of Impressionism, will be exhibited from 15 June to 28 August in the Pilotta monumental complex, in collaboration with the Cariparma Foundation. The admission is included in the Pilotta Museums ticket. The canvas, presented up until […]

The “Thousand-People Dinner” in Parma

La cena dei Mille, Parma

On Tuesday September 3, the historic core of Parma will be transformed into a suggestive open-air gourmet restaurant, for 1,000 guests. Norbert Niederkofler will be the guest star of that event and he will collaborate with Parma Quality Restaurants Team: the three-star Michelin chef, promoter of the “Cook The Mountain” philosophy, will prepare the dessert. […]

Leonardo mania: all the events after 500 years

Leonardo da Vinci news and tours

On the occasion of the genius’ anniversary, organize a private tour to Italy! 2019 will be Leonardo da Vinci year: on the occasion of the 500th anniversary from his death a lot of events, exhibitions, appointments will take place and they will be added up to his works of art kept in the permanent museum […]

Happy birthday, Giuseppe!

Giuseppe Verdi

Remebering Giuseppe Verdi, his places and his music 10th October 1813 – 10th October 2018 Today, 205 years ago one of the Italian flagships was born! We are speaking about Giuseppe Verdi, the so-called ‘bear of Busseto’. That nickname comes from Verdi’s unsociability as well as his birthplace. Hundreds of streets and squares in our […]